Diverse, Inspiring and Innovative
Bauer faculty members are renowned for creating business knowledge that both earns the respect of their peers and inspires and empowers students. Their diverse perspectives, innovative, award-winning ideas and cross-disciplinary approach combine to produce academic research with the power to move society and humankind forward.
Our faculty range from academic powerhouses known for their scholarly influence and accomplishments, to industry veterans and C-suite leaders whose real-world perspectives enhance learning and imprint an indelible impact on students’ lives and careers.
Bauer Business Minds
Must-read research-based insights for curious, organizational leaders and those who aspire to join their ranks. Bauer Business Minds captures the many ways Bauer faculty members lend influence and promote knowledge, whether through published research in top academic publications, major media appearances, or by earning honors and accolades for their work.
Bauer College Welcomes 26 New Faculty for Fall 2022
The C. T. Bauer College of Business is adding 26 new faculty members to its ranks this fall.
Optimizing Sales in a Changing Environment
Faculty from the C. T. Bauer College of Business were headline speakers at the Sales Management Association (SMA) Sales Force Productivity Conference recently. The conference, hosted by Bauer College this year, annually draws senior sales executives from multi-national organizations who come to learn the latest research-based information on optimizing sales in a rapidly changing business environment.
A “Complicated Landscape”
As new research fields evolve, especially those with implications for multiple disciplines, it’s imperative that researchers take stock of the evolution of the new area of study and offer thoughtful review.
Bauer Faculty Named Outstanding Editorial Review Board Member
A C. T. Bauer College of Business professor has been named Outstanding Editorial Review Board Member by the International Journal of Research in Marketing (IJRM). Seshadri Tirunillai, the Michael J. Cemo Associate Professor of Marketing, also serves on editorial boards for the Journal of Marketing, Journal of Marketing Research (JMR), Marketing Science, and Journal of Interactive Marketing.
Extending the Boundaries
A recent special issue of the top academic journal, The Leadership Quarterly, features the work of a C. T. Bauer College of Business strategic leadership expert.
Bauer Marketing & Entrepreneurship Faculty Receive Notable Awards
Faculty members from the C. T. Bauer College of Business Department of Marketing & Entrepreneurship earned several notable awards this year.
Bauer Professor Recognized by American Marketing Association
C. T. Bauer College of Business Professor Michael Ahearne has been honored with the 2022 Lifetime Achievement Award from the American Marketing Association Selling & Sales Management Special Interest Group (AMA SalesSIG) in recognition of his impact on the academic sales community.
Wynne Chin Earns 2022 Farfel Award
Accomplished scholar ... distinguished faculty member ... highly cited researcher ... respected mentor. Wynne Chin is recognized as all of the above, and after nearly four decades in higher education, he continues to add to his list of formal and informal titles. The latest is 2022 Esther Farfel Award recipient.
Bauer Launches Pioneering Center for Economic Inclusion
The C. T. Bauer College of Business is launching the Center for Economic Inclusion (CEI), a new center that champions and expands an experiential education model that has transformed the lives of both university students and entrepreneurs from the Houston community.
The Economic Impact of Virtual Items
A C. T. Bauer College of Business faculty member’s recently published research contributes a key insight to an ongoing discussion between some of the country’s great legal scholars: Should established copyright laws be applied to digital artifacts?
Bauer Business Focus
Weekly radio broadcasts on Houston’s NPR affiliate, KUHF, showcase faculty expertise and perspectives on relevant issues of the day. The audio interviews highlight faculty research within the context of exploring broad-based topics and trends.
Working Wisdom Podcast
Riveting conversations with Bauer faculty and other members of the Bauer and Houston business communities explore work/life balance and more. These conversations provide inspiration and practical tips, with a special focus on making business more accommodating to a diverse workforce.